Inventor Extraordinaire

Development of a complete fashion range over 9 months based on a hypothetical female inventor who’s character embodied an abstract theory developed through a research dissertation. My research explored film, music and fashion as creative industries within popular culture, questioning why predictable, formula based products were both prevalent and lucrative. The fashion range focused on innovation, specifically using innovative textile, shaping and fastening solutions to creatively address the form and function of a fashion range.